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Social Media: The New Buyer’s Guide

February 8, 2016 by in category Advertising, Business, Social Media tagged as , , , , , ,

How commerce has shifted to a social media based marketing technique   It is no surprise that social media has integrated itself into the ecommerce sector of our lives. With more people owning cell phones than there are toilets in the world (yep!) one can only predict that the cell phone and social media will […]

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5 Valentine’s Day Marketing Tips: Five things to help get their hearts and investments during the holiday season

January 27, 2016 by in category Advertising, Blogging, Business, Email Marketing, Social Media tagged as , , , , ,

Valentine’s Day is considered by some to be the second most important retail day in the United States with close to 1 billion dollars spent in retail. For the business man or woman, capitalizing on potential clientele during this period should be an essential part of your yearly marketing plan. Here are 5 Valentine’s Day […]

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Advertising and Instagram

January 12, 2016 by in category Advertising, Business, Social Media tagged as , , , ,

For a business to successfully utilize social media to promote itself, it seems that it must have the trifecta in order to succeed: Facebook, Twitter, and now, Instagram. Instgram is, at its core, a visual platform that allows users to feature graphics, photos or visual information in such a way that it is easily accessible […]

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Twitter Polling, the Consumer and You: What to Know

December 14, 2015 by in category Business, Social Media tagged as , ,

  As a business, if you haven’t jumped on the Twitter platform by now, you may be seen as behind the times; for those businesses who are not only on board, but utilizing it as a promotional device? There is a new feature being rolled out that could really help you to receive feedback and […]

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11 Fantastic Tools to Create Top-Quality Content for Your Business

December 6, 2015 by in category Advertising, Blogging, Business, Inbound Marketing, Productivity, Social Media, Video tagged as , , , , ,

Great content attracts readers, plain and simple. It generates traffic, a dedicated and trusting audience, and can help establish you and your business as a leader in your field of expertise. The success of every online business depends on several different factors such as the quality and value of the product or service you’re offering […]

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Your Email Marketing vs Their Inbox

November 30, 2015 by in category Email Marketing

What do you think of the saying “valuable content creates a growing email list”? If this is true, it means that your website content is the fishing rod, and your email marketing is the bait. Either someone is going to come straight to you without a fight because he or she can see the “opportunity”, […]

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Facebook Beacon: What You Need to Know

July 4, 2015 by in category Advertising, Social Media tagged as , ,

Facebook has become the leading social media site in the world over the past few years. According to the site, over 250 million people are using the Social media platform. Just to put those numbers into perspective, Facebook is used by 1 out of every 28 people on the planet. It’s no wonder that Facebook […]

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Twitter Marketing Mistakes your Brand Can’t Afford to Make

April 21, 2015 by in category Social Media tagged as , , , , , , , , , , , , , ,

Twitter is based on their 140 character limit. With such a limited number of characters allowed per message, what could go wrong? You couldn’t potentially ruin your reputation in one tweet…could you? As too many brands have found out, the importance of each word in those characters is heightened as you need to better explain […]

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How Can Social Media Strategies Reinforce a Business?

April 13, 2015 by in category Business, Entrepreneurship, Social Media, Uncategorized tagged as , , , , , , , , , , , ,

The social media of today simply can’t be ignored when compiling strategies that will make a company more successful and productive. Their impact on everyday life is enormous and the online context is becoming almost completely determined with social media. Many people create web content with the sole aim of publishing it on online profiles […]

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Twitter Revenue Continues to Rise, When Will They Turn a Profit?

March 19, 2015 by in category Business, Social Media tagged as , , , , , , , , ,

With Twitter’s ad revenue continuing to climb, their projected Ad Revenue for 2014 was estimated at $1 billion, industry experts are beginning to wonder about that most important of questions: when will the 140 character giant actually turn a profit? With their IPO constantly being compared to Facebook’s, who were turning a profit at the […]

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